I have to say I'm a little proud of KFC. They've struggled lately, trying to add things like grilled chicken to make their delicious home cookin' style seem a little more healthy. Finally, they realized that Extra Crispy is popular for a reason. People want to feel healthy, but they want to taste fatty deliciousness.
And so, the Double Down flourished. Even though I think half the sales were due to Bradley.
Anyway, now that they're no longer such a dying company, they've decided on a new slogan.
This ad isn't bad, really- who doesn't hate that corporate personification of The Man who yells into his cell phone annoyingly on any kind of public transportation? Who wouldn't like to drown him out with some crunchy fatty deliciousness?
But your new slogan? Ugh. Here I thought you were on the upswing... so g-double-o-d good is not the way to go. At least for me. Here are three better ideas:
Start calling KFC "American Food." Then it's not unhealthy; it's patriotic! (Then again, our country is kind of fat.) Memorial Day? Fourth of July? Flag Day? Presidents' Day? Time for some real American food, named after one of the actual United States.
Begin a series of commercials in which sweet old grandparents tell their grandkids to do things like the old days. Get some marketing guys on this to make them charming yet funny. At the end, Granny reminds the kids to "eat some Real Food" and hands 'em a bucket of chicken & biscuits & mashed potatoes. No one can turn down food from their sweet old Gram.
Get the Colonel Doctor to do shameless product placement on Scrubs. This one may be too late now that Scrubs has gotten kind of laaaame, but it still would have been awesome, since there were multiple seasons of calling this guy "Colonel Doctor."
Okay, so they're not good suggestions, but I'm still cringing a little when I hear g-double-o-d-good. If you think you can do better, do share.
Showing posts with label Scrubs. Show all posts
Showing posts with label Scrubs. Show all posts
Friday, May 28, 2010
Thursday, May 6, 2010
Surprise!
I just saw Nigel Barker (of America's Next Top Model) on the Project Runway finale.
Obviously these are both fashion shows, and it makes sense that "Nigel Barker, noted fashion photographer" would attend Mercedes-Benz Fashion Week, but it still caught me off-guard because I was watching Top Model earlier tonight.* Little jarring to see someone where you don't expect to see him!
Anyway- does anyone else get weirded out when you see people from one show you watch on another show you watch?
Probably my best recent example of weirding-out-over-a-person-from-one-show-being-on-another is Neil Flynn on The Middle. I've heard good things about the show, but after watching one so-so episode, I can't bring myself to give it another chance. The main reason? I just can't get past Flynn in a new role. Sorry, buddy, but you're always going to be The Janitor to me. The Janitor is a brilliantly hilarious, odd character- and I just can't take you seriously as a regular old nice guy dad who has regular old salt and pepper shakers. And that's probably because I don't want to see you any other way.
*(Yeah, yeah, I'm watching girly TV right now... but it's a night without the fiance! Perfect time to catch up on 'me' shows! Don't worry- my tastes aren't always so stereotypical. Just wait until football season!)
Obviously these are both fashion shows, and it makes sense that "Nigel Barker, noted fashion photographer" would attend Mercedes-Benz Fashion Week, but it still caught me off-guard because I was watching Top Model earlier tonight.* Little jarring to see someone where you don't expect to see him!
Anyway- does anyone else get weirded out when you see people from one show you watch on another show you watch?
Probably my best recent example of weirding-out-over-a-person-from-one-show-being-on-another is Neil Flynn on The Middle. I've heard good things about the show, but after watching one so-so episode, I can't bring myself to give it another chance. The main reason? I just can't get past Flynn in a new role. Sorry, buddy, but you're always going to be The Janitor to me. The Janitor is a brilliantly hilarious, odd character- and I just can't take you seriously as a regular old nice guy dad who has regular old salt and pepper shakers. And that's probably because I don't want to see you any other way.
*(Yeah, yeah, I'm watching girly TV right now... but it's a night without the fiance! Perfect time to catch up on 'me' shows! Don't worry- my tastes aren't always so stereotypical. Just wait until football season!)
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